SEO Product Strategy
Translate search, customer, and business insights into prioritized roadmaps, technical requirements, and scalable website improvements.
SEO Product & Organic Growth Leader
I build scalable organic growth systems.
I work at the intersection of SEO, product, content, analytics, AI, and go-to-market to turn fragmented efforts into one revenue engine.
About
Turning complex growth problems into systems that scale.
I’m an SEO product leader with more than a decade of experience across in-house, agency, ecommerce, marketplace, and multi-location businesses.
My work connects strategy with execution—from shaping product roadmaps and improving websites to building content systems, measurement foundations, and AI-enabled workflows that help teams move faster without sacrificing quality.
Focus areas
What I do
I focus on the systems behind sustainable organic growth—not isolated SEO tactics.
Organic Growth Systems
Connect content, information architecture, analytics, conversion strategy, and cross-functional workflows around measurable business outcomes.
AI and Automation
Build AI-enabled research, content, quality assurance, and operational workflows that improve speed, consistency, and decision-making.
Contact
Let’s connect.
For professional opportunities, collaboration, or a closer look at my work, reach me by email or connect with me on LinkedIn.